‘The Day My
Television Died’
There is at least one area in which my tastes stray from the norm:
entertainment. This is probably because I don’t get out a
lot.
Time was, when I had a monstrous, colour T.V. that barely left
space in the room for viewing. We were constant companions - grew
up together. Television simplified life for me. It regurgitated
meaningful “real life” moments in half hour segments,
performed on command and never failed to entertain while educating.
Every waking minute my T.V. hummed, buzzed and flashed whatever
C.B.C, N.B.C., C.F.T.O., or A.B.C. deemed profitable. Through this
A.V. medium, I was introduced to S.C.T.V., M.A.S.H. and of course,
J.R. If not for T.V., I doubt that I ever would have learned the
alphabet.
Then, one day, the impossible happened: my T.V. died. A sudden
and untimely death: I had expected at least another five years together.
That’s when I remembered a 60 Minutes program which warned
of a new, executroid concept allowing manufacturers to protect their
financial marketshare. It was called “planned obsolescence”.
No longer would America build better when all they really had to
do was build more. According to my T.V., time was running out and
I had refused to listen. Ironic foreshadowing: my television had
predicted its own demise.
A thirty dollar visit from the T.V. repair human confirmed the
worst. A picture tube-ectomy was required with a direct payment
of only $450.00. Outrageous! I suggested that he hold me for ransom
instead.
After that incident my entire life altered dramatically. My old
song and dance pal was transformed into a table and then finally
a treasure for the trash. Its cycloptic eye never to blink again.
With an enormous amount of time on my hands, I went through a severe,
initial period of withdrawal. To simply survive I began distracting
myself with new activities. I went back to school which led to a
new habit called, “reading” and I even started talking
to the man in my house a couple of times.
But then I realized my kids were going to start attending the ex-television
viewers’ black market and party guests would snub me once
they discovered that I didn’t have a clue who Rambo was. My
self esteem was beginning to dissolve. It almost faded to black.
My darkest hour came when I learned that no one ever throws out
their stale box of bicarbonate of soda: you pour it down the sink.
People just don’t think to pass along this vital information
in everyday conversation. It’s not that they’re malicious.
It’s just that they naturally presume that you are, you know,
informed.
Under social duress, I finally returned to a normal life within
the scope of Middle America – well, almost. I bought a portable,
black and white T.V., still without cable or satellite dish but
I did get a VCR so that I could tape programs now and edit out commercials
later.
Having gone so far, I naively believed that I might even venture
out to a movie theatre. Realizing that my personal media centre-
the television- only bleeds in black and that I refuse to subsidize
the highly popular, slash ‘em, pound ‘em, turn-them-green-with-terror
kind of film which usually reproduces itself annually, I chose to
see “Peggy Sue Got Married”. The film critics rave,
“Best Picture of the Year”. Its censor board rating:
Parental Guidance. Obviously, my kind of film.
What I didn’t anticipate was the advertisements before the
film. They’re something the theatre chain labels, “Coming
Attractions” but they’re still commercials. I never
knew people would wait in line 45 minutes, pay $6.00 a piece and
then sit through at least eight minutes of advertisements without
complaint. Not only that, but the tree commercials shown on this
particular evening offered snippets of micro-paced, blood gushing
gore from feature films which are all rated “restricted”.
One film was lucky enough to be designated, “Warning: Brutal
Violence”. That one should bring the public out in droves.
By the time the feature film started I half expected Peggy Sue
to be dragged out in a gunny sack. But as I said before, I don’t
get out a lot.
I’d like to believe that I’m not part of the greater
minority when it comes to being offended by this kind of treatment.
I’d like to believe that lots of people would choose to send
this article to the Cineplex Odeon Corporation so that they would
review their advertising policy. I’m tired of paying for commercials
and I really don’t like being terrorized. But I’m sure
I’ll get used to it. After all, I’ve just started my
reintroduction to my old friend the T.V.
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